was awarded 8,500 pounds (about $11,800) in an out-of-court settlement, petition last year that pushed for mandatory training in textured hair. The global hair care market will be worth $13.8B by 2025. In-depth industry statistics and market share insights of the United States Hair Care Market sector for 2020, 2021, and 2022. Before hair relaxing brands innately trusted that consumer demand would always remain high, so they barely advertised since products sold out on their own. To learn, she has turned to tutorials by Black hair experts on Instagram. There were13,046 barbershopsin the UK in 2019, up 64% from 2014. The revenue of the fragrance segment per individual was $29.22 in 2021. Revenue in the Hair Care segment amounts to US$1.91bn in 2023. Brushing back the coils of her twist-out, Ms. Tomlinson said it had taken too long for broader society to recognize Afro hair as beautiful and worthy of care. Mr. Swarry predicted that broadening training would be challenging. Human hair lace-frontal wigs, bundles, frontals, and closures are available in three textures: straight, wavy, or curly. The US is the leading country globally in the hair wigs and extensions market. 37% of women have gone to the salon to have their hair permanently colored at least twice in the past year. Hair tint retouches have become more popular than highlights in the hair in 2022. Each year black women spend billions of dollars on beauty and personal care products. A 2016 Statista report estimates the size of the global hair care product market at a whopping R1.1 trillion. 37. Hair extension Market Size was valued at USD 6.8 billion in 2022. Full-time employment was also down 21% on 2019s figures. Having a familiarity with Afro-textured hair would be an improvement.. Sign up to the newsletter and get exclusive hair care tips and tricks. White women rate black hair as less beautiful, less sexy/attractive, and less professional than straight hair. Because its cheaper and they have the infrastructure, the laboratories and the knowledge spanning over 50 years. Black consumers in the US spend disproportionately on styling products. Hair salons in the United States generate about $44 billion in revenues each year. With sales of $13.6M, Organic Root Stimulator led the ethnic hair care market in 2014. 23. Black Americans yearly spend 18% of their income on ethnic hair beauty products. 68% of black women between the ages of 18 and 34 say they use social media to discover how-to tutorials, which introduce them to new black hair brands. There are currently 34M posts tagged under natural hair on Instagram. In 2020, the size of the global dropshipping market was estimated at $128 billion. The market research report includes: Historical data and analysis for the key drivers of this industry. The average hourly salary for hairdressers in the UK is 8.57, according to payscale (13k - 24k annually, depending on experience). In five years, hair relaxer sales declined 25% from an all-time high of $750M. 50% of black women believe that their natural hair and care are essential to their identities. 63% of people working in the hair and beauty sector are self-employed. Our virtual concierge will create a hair care regimen just for you. Beauty industry giants are now at a crossroad, either they will fully embrace natural hair care products or they will have to think of new products that will fill the billion dollar void leftover from hair relaxers. Pointing to a nearby customer with a small blond Afro in Elite Studio in Armley, Ms. Newton said, My daughter gets to see that. As far as product offering goes, there is still a gap in the market for products that aid in the maintenance of hair locs. SoftSheen-Carson Dark & Lovely Healthy had the second-highest ethnic hair product sales in 2014, bringing in $9.6M, followed by Africas Best ($8M), Lusters Pink Smooth Touch ($7.3M), and African Pride Olive Miracle ($7M). (Research and Markets) Dropshipping Statistics. As of March 2020, the exhibition and events industry had lost 14.4 billion euros (16.5 billion USD). We get to see ourselves.. The most searched for hair care brand in the UK is The Ordinary, with an average of . Australia's flower market size is valued at $864 million. How big is the beauty industry? Another major change lies in communication. The French African woman is very educated, cultivated and engaged. Lets circle back to the consumers. From 2012-2017, the industry saw an annual average growth rate of 1.8%. Personal care and beauty, which includes hair care, is a $518B industry in 2021. During COVID-19, black women were 2.4 more likely than white women to purchase hair treatments. The number of people working in hair and beauty. Black women are more likely to report spending more money on products for their hair than white women. In some cities, merely getting an appointment can take weeks . We should be able to have anybody in our chair, and we should know, or be willing to help them find out, not ever, ever refuse them, said Ms. Oates, who signed a petition last year that pushed for mandatory training in textured hair. Market Research reports that in the US alone, the hair care business is over $83 billion, with women being the primary consumers of products in the hair care industry. Key Hair Weave Industry Statistics. Plus, receive other occasional bits we think you'll enjoy, like competitions and offers. Hair care is big business. Hairdressers also need to educate the consumer on how to use those products at home especially hair relaxers, because those can be the most damaging if badly applied. 41% of black American women say that the COVID-19 pandemic has forced them to change their hair routines, leading to increases in new product category spending. At the moment, these hair relaxing brands are still finding success in Africa, but theyve definitely lost their competitive advantage in European and American markets with the boom of the natural hair movement. The weave industry will see a CAGR of nearly 15% from 2021 to 2026, growing from $6.6B to $13.3B. U.K. ( Statista) The company sells products under the hair color, skincare, sun protection, make-up, perfumes, and hair care categories. Beauty salons, nail salons and barber shops were the top three retail categories with the highest growth. Age and gender. More than half have been unable to find them. TheNHBF reportedthat 60% of people working in hairdressing and barbering in 2020 were self-employed (up from 54% in 2019). Music publishers in the US were estimated to have an annual expense of $2.36 billion. Personal funding . 94% of people working in beauty in 2019 were female. In addition to its high-quality wigs, the company offers custom wig services and private wig . Twenty years ago, when there were only a couple of hair relaxing brands in the world, it was easier to generate billions of dollars per year. The hair extension market industry is projected to grow from USD 7.2 Billion in 2023 to USD 10.2 billion by 2030, exhibiting a compound annual growth rate (CAGR) of 6.00% during the forecast period (2023 - 2030). In 2020, the global black hair care market rose to $2.5B. And, Did you know that the majority of US adults do not have straight hair? Currently, the market is about $1.5-2.0 billion/year in the United States. What do you mean by hair relaxers coming back in the market in a different way? White women in the natural hair community are 3 times more likely to be neutral than white women towards black hair. I think hair relaxers will evolve and take on different forms. In 2020, the global black hair care market rose to $2.5B. 27% of black consumers say they like to try out different hairstyles. The Natural Hair and Loc Bar in the Brixton area of London. . Black consumers in the US spend disproportionately on styling products. What I mean is that cream relaxers that currently exist as a white lotion that reeks of sulfate wont exist anymore. This is equivalent to every person in the UK spending 166 on personal care treatments yearly. 8. In the 1970s, professional Afro hairdressing was a lonely endeavor in Bradford, a city in northwestern England. SOURCES: Grand View Research, afrolovely, ESSENCE, statistica, Treasured Locks, CNBC, MarketResearch.Biz, AskWonder, perception.org. Feb 2, 2022. 14. Apprenticeships in the UK; Apprenticeships in England; Apprenticeships in Scotland; . The smaller brands that took over are more nimble and agile and can thus respond to consumer demand for natural and clean ingredients and market changes quicker, which give them a leg up against bigger brands that used to lead the black beauty industry. My 10 year old son doesnt even know what hair relaxers are when he sees old pictures of me with relaxed hair, he doesnt understand and asks why I used to have my hair like that. L'Oral. Veelocks is a UK-based, black-owned wig brand. Rose Meta Morgan, August 9, 1912 - December 16, 2008. Agns Cazin is a voluble, energetic, exuberant but extremely quick-witted woman who has built her expertise in the matter thanks to her numerous experiences in the black cosmetics sector. 70% of black women read labels on hair care products, 26. Its a more versatile way of being thats different from the archetypical church going boujee African-American woman that Beyonc represents with her safe honey blonde hair. But inside the industry there is growing recognition that change is coming and is long overdue. Hollywood waxing was the most popular treatment booked post-lockdown. 58% of black women aged 1824 say they use edge control products, compared to only 26% of black women of all age groups. Im not going to just sit down and be thankful for the bread crumbs that youve given me, said Ms. Tomlinson. Will the hair relaxers of tomorrow no longer be chemical? If you continue to use it, we will assume that you accept the use of cookies. In 2021, the weave industry was worth $6.6B, up from $5.8B in 2020. 87% of black women say that health and safety are their most significant concerns when it comes to buying personal care products. Skincare products make up 42% of the cosmetics industry, representing the largest segment of the market. Every year the National Hair & Beauty Federation (NHBF) releases statistics giving an overview of the hairdressing, barbering and beauty businesses. 14. Will genuine access be opened up to people in our community? Natural hair consumers have become ingredient savvy and avoid picking products with sulfates, parabens, mineral oil, and alcohol, thus boosting the demand for natural hair care products. Experts project that the US hair care market will grow at a 3.69% CAGR from 2021 to 2025. One out of five black women feels the need to straighten their hair for work. Black consumers spent $54.4M on ethnic hair & beauty products out of $63.5M in total spending on this category. Industry revenues are expected to recover to this pre-COVID high by 2022. The global natural hair care product market size was valued at USD 8.74 billion in 2019 and is expected to grow at a compound annual growth rate (CAGR) of 4.7% from 2020 to 2027. There are about 1 million hair salons currently active in the United States, providing employment opportunities for about 1.4 million people. 43% of black spending power can be attributed to women. She said that recognition of the importance of training for Black hair was overdue: Its about time, she said. Shampoo holds the largest market share in the haircare segment and is estimated to grow to $30 billion USD by 2023 compared . . Youre covered whether your work is salon-based or you go out and about visiting clients. 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Black men contribute 21.0% of spending on toiletries, spending $62M out of a total of $308.3M. 1% of Black British women buy haircare products at supermarkets, compared to 35% of African American women, 13% of Black European Women, and 30% in the rest of the world. Their contribution to the UK economy. Some estimate that the global haircare market size will rise from $69 billion USD in 2016 to $87 billion USD in 2023.This article takes a closer look at the industry and presents some recent hair salon statistics. Updated December 6, 2020. 10. Many of the women who work there are self-taught and are now being encouraged to broaden their skills with formal training. In the years preceding 2021, major consumer packaged goods companies have started acquiring black-owned hair and beauty brands. Whats the state of the black hair care market in 2020? They didnt understand that there wasnt a strong network of Afro hair stylists across France. The US online flower shop industry grew by 8.5% between 2015-2020. Janine is a blogger/editor that edits and creates content for Afro Lovely. Approximately 65% of services fell into this category. Industry Statistics; Campaigning for you. Zainab Swanzy, the author of the forthcoming book A Quick Ting On: The Black Girl Afro, said, Afro hair has pretty much always been ignored in mainstream U.K. hairdressing., She said the Black immigrants who arrived in the country after World War II known as the Windrush generation were advised to bring their own tools and products for their hair from the Caribbean, because once they arrived in the UK, not a single hairdresser would be able to help them.. 12. The immediate question was whether every trainee, regardless of race, would now have to learn to cut Black hair. 38% of black consumers say theyre open to trying new hairstyles. In 2019 and 2020, SheaMoisture led sales in the hair relaxer segment of the black hair care market. 22. Styling products are only 16% of the total hair care market, but black people spend 35% of their hair care budgets on styling products. The average hourly wage for employed beauty therapists in the UK is 8.60, according topayscale(14k - 23k annually). Conversely, current smaller brands dedicated to women of color operating under new business models have the opportunity to include all types of women from various origins who can identify with the products. Two years later, Winifred Atwell, a pianist from Trinidad who became the first Black recording artist to reach No. No such thing as bad publicity? United Kingdom Hair Care Industry Reports . South Korean businesses control 60%80% of the ethnic hair and beauty market. There were also over 110,000 manicurists and pedicurists, and more than 55,000 skincare . Hair discrimination is rooted in systemic racism, and its purpose is to preserve white spaces. Black women perceive a social stigma against textured hair, substantiated by white womens devaluation of natural hairstyles. There were few magazine advertising spreads nor platforms, so there was no need to think about a communications budget. Currently wholesale is also an issue because some wholesalers are scared to purchase products that are too specific and niche, so brands dedicated to people of color feel overlooked. They understood that there was something at stake in the natural hair movement, but they didnt know how to go about it properly as they used the same trite strategies. It would be a real positive if all salons could be able to do black hair.". 32% of black consumers say they buy their hair products online. One client asked me Why dont you relax your hair anymore? It was so easy for them before. In global comparison, most revenue is . From a B2B trade show, it opened up to the public and became an event for consumers. 1. The first time she chemically straightened her brothers hair, she left the product on too long and his hair fell out. Unlike LOral, Indian brands like ORS put emphasis on listening to their consumers and adapting their marketing strategies if they have to in the eve of a launch if they spot a mistake. 35. For this to work properly, white stylists are going to have to spend time in a Black salon where theyve got a constant flow of Afro hair, said Mr. Swarry, whose studio is one of the best-known Black barber shops in northern England, and who was on an advisory board that consulted on the new standard. Key Hair Weave Industry Statistics. Or check out our key takeaways for the most important facts you need to know about the black hair industry in 2021. This was followed by hair colour appointments, with demand peaking for a full head of highlights or a balayage. Shampoo is chemical, conditioner is chemical, glue used for weaves is chemical, there will always be chemical products. It gets her to think, Oh, my hair is nice., This is what we get when we go to Black hairdressers, she said. According to figures gathered byFuture In Beautyin 2021, 9.2% of nail technicians were entry level and 47.7% were in their early career. The number of hair salons in 2019 was 16,559, a 21% increase over five years (NHBF). However, many big chains of hair shops that cater to us are not Black-owned. yet policies that forbid black hair . One unique global photoshoot was enough in terms of branding and no market localization was needed. However, a 2021reportby the National Hair & Beauty Federation (NHBF) identified the industry as one of the hardest hit by the UKs pandemic lockdowns, with turnover falling by an average of 45% in 2020 compared to 2019. 11. She knows what ingredients work for her and those that dont, so as a response hair brands that catered to black and mixed race women had to increase their quality. The global black hair market was worth $2.5B in 2020. Black consumers make up the bulk of spending. (Condor Ferries, 2020) There are at least 91,000 hotels and motels in the US, around 52,000 of which are hotels. The geographical breakdown goes like this: North East 2,020North West 5,425Yorkshire and the Humber 3,690East Midlands 2,980West Midlands 3,815East 3,875London 7,015South East 5,425South West 3,110Wales 2,155Scotland 3,810Northern Ireland 1,560. After working for two major marketing agencies, she now uses her marketing prowess to create helpful advice, tips and blogs for our audience. Veelocks is a UK-based, black-owned wig brand. Figuresshow that the South East has the greatest number of nail technicians in employment (17,440), higher even than London (14,882). This is potentially the new frontier in black hair care, as filling this market void can make for a very lucrative endeavor. What really happens is that some countries have better distributors that are going to choose larger product lines. Were answering these questions and more in this guide. According to one survey, the country has just 314 Afro hairdressing salons out of almost 45,000 registered hair and beauty salons. The Great Britain toiletries and cosmetic industry sales stood at 8.7 billion in 2020, this is 580 million less than 2019. I think that the brands that dont make this jump, will miss a window of opportunity and run the risk of becoming irrelevant in 10 years or will simply be relegated as regional players outside of Europe. With multiple consulting activities for various brands to community management expertise hailing from Curvy & Fit under her belt, in addition to podcasting (Buz of Beauty coming out soon), Agns offers a full transversal analysis without mincing her words on the state of the black hair care market in 2020. With an annual growth rate of 4.75%, total revenue is expected to top $716 billion by 2025. However, in 2021, product claims drive black consumer purchases more than ingredient lists. The black hair care industry generates billions but the US is missing out on the market. As with Marjorie Joyner, Rose Meta Morgan opened her first salon, the Rose Meta House of Beauty, albeit decades later in 1945, in New York. The majority of major black hair product retailers are not black-owned. Natural hair care made up 8.74 billion of the global hair care market in 2019, 2. We promise not to swamp you, and you can unsubscribe easily. 81% of black people say that hair and beauty products advertised through black media channels are more relevant to their needs. This is sure to be reflected by customer demand for similar styles of treatment in salons. In 2021, hair color sales grew amongst the black consumer base. Nevertheless, in 2021 the United Kingdom was among the leading cosmetic consumers in Europe. News flash: Black women know beauty. Please re-enter your email address. Its no wonder that France is 50 years behind counterparts in terms of Afro hair salons presence when theres limited access to entrepreneurship and lack of hair education and training here. Rounding out the top 5 are Este Lauder, P&G, and Shiseido. (ReportLinker, 2020) The sharp upturn in growth in South and South-East Asia in 2018 will slow down this year. Hair Color Statistics & Industry Trends. In-depth industry statistics and market share insights of the United Kingdom Hair Care Market sector for 2020, 2021, and 2022. In Europe, the biggest market is France then its the United Kingdom. Keep reading below to learn about the driving factors of the natural hair movement today. LOral s Mizani is a good example. Looking on is Eddy Macina, a stylist who has learned his trade there. Black beauty needs to break the glass ceiling and head towards the mainstream. Something's not quite right. For years, Mr. Swarry, 48, known as Barber B, has built a reputation in an industry tailored to white customers for teaching trainees of all races to cut Black hair. And which products are the ethnic hair and beauty aisle lacking? 38. Low-income black consumers also make up 39.1% of hair and beauty spending, which is higher than middle- and high-income spending in this category. The natural hair care market is estimated to have a growth rate of 4.7% annually from 2019. And today, these Island-repping music stars are deeply influencing womens style. Hacks & Inspiration from Hair Experts at Unilever. Thats 18.9% of the total $3.04B market. The salon offered hair and skin care, as well as other services catering to black women. Yet it remains an open question whether Black women will generally want to be attended to by stylists whose hair textures differ from their own.
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